Gruff Vaughan

Digital Director

Gruff Vaughan

Gruff ’s background is in content production, with 15 years of experience in digital marketing, commercial media production, web development, graphic design and copywriting.

Day-to-day, Gruff is a founder and Managing Director of Storm & Shelter, a video production company based in Cardiff specialising in social content, TV commercials and animation. Over the past six years, he’s led the business through an intense start-up period, growing from three friends “giving video a go” to a profitable ten-person production company developing close working relationships with household brands like Twitter, O2, and Yamaha, supporting their marketing efforts with a mix of content strategy, creative development and production capability.

Having worked as a creative freelancer for a number of years, Storm & Shelter was built upon Gruff’s first-hand knowledge of project management and client relations. He ensures continuous development of company processes and policies whilst ensuring high-quality creative output, steering the company towards growth and continued profitability.

The Low-Carb Food Company is the latest in a number of successful projects working together with Eryl and John to promote meaningful change.

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